Is the loss of Facebook Audience Insights impacting your ad performance? Wondering how to target new prospects without the data that Audience Insights used to provide? You can build effective Facebook audiences without Facebook Audience Insights, using this advice from expert Allie Bloyd. In this video, Allie shows you how to create 8 effective cold audiences based on interests, behaviors, customer lists, and website traffic. All without using Facebook Audience Insights! You’ll also learn how to set up and test these cold audiences with the Facebook Campaign Budget Optimization (CBO) tool. Plus, you’ll get tips on how to set your ad spend limits across your campaign’s ad sets. Last, but not least, you’ll find out how long to test your audiences to accurately determine which cold audiences perform best for you.
- Facebook Ads
- 0 Users Found This Useful
Related Articles
How to Create a Profitable Facebook Ad: Facebook Ads Manager Tutorial
Want a step-by-step walkthrough of all the critical elements needed to set up a Facebook ad in...
Advanced Facebook Ad Targeting: A Research Method for Finding Relevant Cold Audiences
Need to find new and relevant audiences to target with your Facebook ads? Expert Rick Mulready...
How to Create Facebook Lead Ads: Step-by-Step
Want to collect more leads using Facebook? Have you considered using the platform’s built-in...
How to Easily Analyze Facebook Ad Results With 3 Custom Reports
Want to save time analyzing your Facebook ads results? Looking for an easy way to create custom...
How to Create Facebook Custom Audiences That Convert
Want better Facebook ad results? Are you reaching the right people with your Facebook ads at...
